And I believe that the setting adidas 350 up of Adidas outdoor sports stores will contribute a lot to its plan of entering the outdoor market across the board .In addition to Adidas, Taiya limited liability company which contains the main business of sports shoes sole research and development, production and sales said that it would also wholly invest in the construction of the RAX outdoor sports brand project of its subsidiary, the estimated investment was 46.4988 million Yuan, of which software and hardware and other facilities' cost is 6.38 million Yuan, 40,118,800 Yuan of liquidity.

There is no doubt that with the steady growth of economy, outdoor sports industry has set up a file in the spring of development.Relevant experts pointed out that outdoor sports is more than a popular trend, it is also a certain adidas 80s scale of the industry at the infant stage which is dependent on the movement itself, but also on the movement has influence as a whole, commonly known as "industry chain". But he domestic shoes enterprises are not perfect in their outdoor sports shoes and apparel adidas adi ease industry, and minority of them specialize in outdoor sports functional fabrics and exploitation of outdoor sports shoes materials, and there is no formation of the cluster effect.

Today, outdoor sports has already get out of the sole area of adults, many Quanzhou shoes enterprises, such as Cardway, Mingwei also opened its own outdoor sports shops aiming at entering the youth' outdoor equipments segment based on which they hope to create their own brands in this industry. In the context of adjustment and transformation, to possess a vast development space of outer adidas alpha bounce sports products market becomes the choice of sports brands.All over the world, there were lots of sports stars and entertainers who would like to show their support to the 360-degree breathable and cool running journey at this time.

Running is a fun sport, so it is our wish that people can enjoy it with our assistance. As for the appeal of Adidas "try your best" 360-degree breathable and cool running, Yao Chen also has responded positively. It was said by her that running was a kind of sport, which was appropriate for everyone, and when running, your feet was bone to breathe without burden through wearing running shoes of Colima Cool refreshing breeze. "Rich and bright match colors can also mix to different shapes, and then help me enjoy the running pleasure to the fullest".In 2012, Adidas Colima Cool Fresh Breeze series has two main running shoes that are CC Fresh Ride and CC Seduction.

Whether it is blue that is a symbol of freedom, or it is the adidas alphabounce mens unrestrained and open red as fire, the eye-catching match colors seem to loudly proclaim that it is the end of winter, and they can not wait to greet the arrival of spring. On 2012 April 1 and May 1, Adidas's these two featured running shoes styles are going to land in the market of China separately. Besides more Fresh Breeze series products are going to be listed at the corresponding period as well.In two brand centers of Beijing and Shanghai, Adidas is going to launch its promotion activity of 360-degree breathable and cool running on April 14 and 15.